Launched just in time for summer, Kimoa is a sporty brand created by a true sportsman. Formula 1 Race Car Driver, Fernando Alonso, debuted as an athlete at the Indianapolis 500 -- where he took home the Rookie of the Year award -- and then debuted his new brand and inaugural collection just two days later at the cool, downtown S'Zen Lounge at Hotel on Rivington in NYC. While the brand is based in Madrid, Spain, the collection is inspired by the beach culture of Southern California and features cool swim, surf and skate wear for both males and females. Comprised of soft and wearable apparel as well as functional accessories, Kimoa juxtaposes the relaxed SoCal life with Alonso's life in the fast lane.
To learn more, see more and to shop for Kimoa, click here.
Big Thanks to Alyson, Ashley and the team over at AMP3PR for inviting us to this exciting event and for making this feature possible!